Sunday, May 8, 2022

Take-Two CEO makes money from all player microtransactions

Take-Two CEO makes money from all player microtransactions

Take-Two CEO Strauss Zelnick is staying in his position until 2029.
And his new contract puts even more emphasis on bonuses through various gaming microtransactions, including NFT.Traditionally, in addition to fixed income, heads of major corporations receive bonus packages, the composition of which expresses the company's priorities.
In particular, part of the salaries of the CEOs of Activision and Ubisoft depends on the number of women in the company and reducing the impact on the environment.In Zelnick's contract, one of the bonuses is tied to \"recurring consumer spending,\" which includes the purchase of additional content, in-game items and virtual currency by players.
This item has been strengthened and modified in the new version, including the sale of NFT.Last year, Take-Two earned $548 million from microtransactions, and that's more than from game sales.
Zelnick and company president Carl Slatoff received about $3.9 million worth of stock in incentives for this revenue item.

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