
Strauss Zelnick has extended his working contract with Take-Two Interactive.The company's CEO will remain in his position until 2029, and his cash bonuses are now more tied to game microtransactions.The contract describes how the payments to Zelnick and his company ZelnickMedia (through which the CEO is hired) are arranged.Among the bonuses are efficiency bonuses divided into two parts:75% of the efficiency bonus is based on the Take-Two stock price.25% of the bonus is tied to the growth of \"regular consumer spending\".Regular consumer spending is a business term describing a situation where the same user spends additional amounts on a game.This could include DLC and addons, for example, but the vast majority of regular spending is microtransactions after all.As Axios writes, Zelnick's bonuses have been linked to take-Two games for donations before, but the new deal makes that link stronger.If the publisher boss achieves microtransaction goals, his ZelnickMedia will get a few million dollars more each year (in Take-Two stock).According to documents Axios reviewed, performance bonuses for Zelnick and his partner Karl Slatoff (Take-Two president and ZelnickMedia employee) totaled more than $31 million in stock last fiscal year.Of that, microtransaction targets accounted for about $3.9 million.For Take-Two, regular spending among users is very important: In the last three months of 2021, it earned about $548 million from donations, while sales of the games themselves brought in $355 million.
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